August 20, 2026
Summer is the perfect excuse to hit the road and discover some of the quirkiest, most unforgettable places Wisconsin has to offer. Whether you're planning a weekend getaway or looking for a unique day trip, these destinations prove there's much more to Wisconsin than cheese (although there's plenty of that too!).
How many of these quirky Wisconsin landmarks have you checked off your list? If you happen to visit one this summer, snap a selfie and send it our way, we'd love to see where your adventures take you!
As a little thank you for sharing, we'll send you a $10 gift card to your favorite local coffee shop.
August Market Insights
In July 2026, more than one-third of all homes sold with competing offers—34.2% in Dane County and 38.6% in Madison. Multiple-offer situations have been a defining feature of our market since 2020, but why does that matter?
Because competition has a direct impact on a seller's bottom line.
In Dane County, homes that received multiple offers sold for an average of 4.5% above the asking price. Homes that did not receive competing offers sold for an average of 0.9% below asking price.
Using July's median sale price of $485,000, that's the difference between selling for approximately $506,825 versus $480,635—a gap of more than $26,000. For most homeowners, that's a meaningful difference in the amount they walk away with at closing.
The good news for buyers is that competition eased slightly from June. That's a normal seasonal pattern. As we move into late summer and fall, the market typically becomes a little less competitive, giving buyers more choices and, in some cases, greater negotiating leverage.
Overall, July's market looked much like the rest of 2026. Median sale prices (single-family homes and condominiums combined) were 3.4% higher than July 2025, although they slipped from the June peak of $499,000.
Year-to-date, the median sale price for 2026 stands at $469,900, compared with $450,000 during the same period in 2025. That number will likely trend downward over the remainder of the year, as it typically does seasonally. My expectation is that the year-end median will settle closer to $460,000.
The graph below illustrates how median sale prices have changed over the past three years and helps put this year's market into perspective.
Think today's laws are confusing? Wisconsin has had a few head-scratchers over the years...
Margarine had to be regulated. Wisconsin's love for dairy was so strong that state law included detailed rules about how restaurants could serve margarine, stemming from the old "butter vs. margarine" battles.
Walkathons couldn't go on forever. During the dance-marathon craze of the 1930s, Wisconsin passed a law limiting endurance contests like walkathons to no more than six days.
Loose billy goats came with a bounty. An old Wisconsin law imposed a $5 penalty if your billy goat was found roaming free—and the person who caught it got the money!
No camping on the highway. A longtime Wisconsin statute prohibited camping or setting up a wagon along state highways. It made sense in the horse-and-wagon era... less so today.
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